Men's and Unisex
There is currently very significant growth in the market for men’s and gender-neutral engagement rings. This is evolving exponentially into a very important area of the jewellery industry, so a lot of great design is flowing this way. There’s an array of engagement rings now available for men wedding women and also for same sex marriages. The designs are not exclusive to either. Also non-exclusive are engagement and wedding rings designed to be worn by women or men. Eternity bands featuring diamonds are very popular within this category, as is stacking. You’ll hear a lot more about it this year and going forward.
80’s Flashback
Fashion is very often cyclical and right now the 1980’s is having a comeback. Our younger customers won’t remember the 80’s but some of us do: chunky yellow gold rings with huge stones, rings which twist and twirl, costume jewellery and cocktail rings, split-shank bands. Vintage style was always cool and the current retro infatuation is for that decade of glamorous excess. If you remember the era, expect to have a few flashback moments glimpsing eighties styling around the streets of your town in 2022.
Unconventional
Engagement rings which buck tradition are trending hard this year. Think rings not just featuring the more unusual shaped diamonds, but with stunningly idiosyncratic designs. For instance, the toi et moi (you and me) ring; these have been really popular lately. Other quirky items like signet rings are also fashionable. Zany is the zeitgeist. Industry expert, American jewellery designer Logan Hollowell says that,
“We’re living in a cultural moment that values distinctiveness and artistic expression, and the Toi et Moi rings exude individuality.”
